Search Engine Optimization (SEO) can seem like an overwhelming topic for most coaches, but it doesn’t have to be…
Since we know that the majority of people that will likely be a potential client for you will find you online it’s important that your website be easy for them to find and navigate.
And SEO can and should be part of that equation, especially for clients in your local area…
So on today’s Integrative #HealthCoachSuccess episode 324 we’d like to share with you how to use SEO to increase website traffic for health coaches – Enjoy the show and let us know what you thought in the comments!
1. Know Your Health Coaching Niche
Since it’s going to be very difficult to win for just the word “health coach,” you want to be able to add more descriptive words to that such as health coach for men over 40, or women’s weight loss health coach.
2. Lock Down Local Area
Even if you don’t exclusively work in your city and you serve people around the world virtually, it doesn’t hurt to become the go to person in your community using search engine optimization. This simply means using your city and state in your tags and page URLs. Then, creating a local listing on Yahoo, Google, etc.
3. Start Slow and Build Out
To win the SEO game you must think long-term strategy and start by adding one page or so per week using your specific keywords you want to rank for. Over time, Google and other search engines will see you as the go-to website for your niche and will begin to rank you higher in the search ranks.
